Strategy and Insights
Business Description

Business Description: At Strategy and Insights, we carry out program evaluations that enable our clients to demonstrate the Return on Invest (ROI) of their program, evaluate whether to modify, expand or continue the program, and to communicate with the public and political decision-makers about the outcomes of their evaluations. Our program evaluation team works closely with program staff to design and implement an evaluation design.  We design logic models and evaluation frameworks that chart the activities, outputs, short-term and long-term outcomes of a program, strategy or intervention program; and align these with the most appropriate quantitative and qualitative methodologies.

Our quantitative toolbox includes:

Computer Assisted Telephone Interviews (CATI), web-based and paper surveys focusing on client, stakeholder, patient and employee experience, satisfaction and engagement
Moment of Truth surveys;
Development of Key Performance Indicators;
Benchmark Analysis;
Analysis of Program Data; and
Financial and Cost/Benefit Analysis.

Our qualitative methodologies include:

Focus Groups;
Town Halls;
In-depth, In-person or Telephone Interviews;
Social Media Research;
File Reviews;
Program Document Reviews; and
Case studies.

Our Program Evaluation team has greater than 23 years of experience conducting program evaluations for federal, provincial and municipal public-sector organizations and associations in health care, community and home care, public health, mental health, social services, training, education, energy, and non-for-profit/charity sectors.  At Strategy and Insights, it has always been our goal to provide our clients with the clarity of insight that provides their business with the confidence of foresight to make the best possible business decisions. Our Program Evaluation team works flexibly with clients, providing them with tailored designs to suit their needs, conducting all elements of an evaluation, and carrying it out from 'end to end.'


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